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What you need to know about switching from Universal Analytics to GA4
If you have been using Google Analytics for some time, you’ve likely been using Universal Analytics. Most Google Analytics accounts set up before October …
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Tools of the trade
How to write effective alt text and image file names
What is alt text? Alt text is the information used to describe an image. Sometimes, you might hear alt text referred to as an alt tag, alt description, or alt attribute, but they’re…
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Tools of the trade
Accessible web design for everybody
Who should web design be accessible for? Ideally, websites should be made in a way that suits all users’ needs. Websites can’t be 100 percent accessible. There are so…
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Tools of the trade
What you need to know about semantic HTML
Semantic, according to its dictionary definition, means having the correct meaning. Semantic HTML is HTML (a type of programming language) which contains meaning. Using HTML tags can…
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