What is structured data and what do I need to know about it?

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Tips and Tricks

What is structured data and what do I need to know about it?

A bit about structured data Structured data refers to data that has been organised, or ‘structured’. The purpose of structured data is to make it easier for search engines…

Tips and Tricks

How can I make Google AdWords work for my business?

What is Google AdWords? Google AdWords is an advertising platform that works on a pay-per-click basis. In order to purchase an ad for your business, you place a bid to have your…

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How to Claim and Optimise your Google My Business Listing to Improve SEO

When you think about your online presence, you probably think about your social media pages and your website. But one often overlooked, incredibly useful, and free tool you should be…

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How many times should a keyword appear in a blog post or web page?

The key to writing SEO-friendly website copy is using keywords in a natural way. Beyond that, there are a few general guidelines SEO experts use to ensure their online content incorporates…

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Best backlink techniques to improve your SEO

What are backlinks? Backlinks are links created when websites link to your site. They’re vital for SEO and also help generate website traffic. If you missed our blog which…

Tips and Tricks

What are backlinks and how can they help with SEO?

Backlinks are created when one website links to another website. You might also hear backlinks referred to as ‘inbound links’ or ‘incoming links’. The process…