Chapter Music
Australian independent record label.
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Background
Chapter Music is one of Australia's longest-running independent record labels. They engaged Digital Bridge to design a custom ecommerce website that maintained their independent spirit while providing comprehensive e-commerce functionality.
Approach
Digital Bridge designed and developed a custom website solution for Chapter Music using VueJS and Laravel. This tailored platform was specifically built to address the unique needs of independent musicians, eliminating third-party fees while enhancing the overall user experience.
Key website features delivered
- Comprehensive format support for digital downloads, CDs, LPs, and 7-inch records
- Custom merchandise bundling options (LP plus merchandise packages)
- Intelligent shipping calculator for both Australian and international customers
- Automated package optimisation for Australia Post letter and parcel rates
- Detailed artist profiles featuring releases and upcoming shows
- Flexible discount application system
- News / Announcements about artists, tours, new releases etc
Result
Chapter Music now operates an independent ecommerce website to sell its artists music and merchandise directly to the public, eliminating fees and commissions charged by third-party platforms. The streamlined website user interface and smart shipping features have enhanced customer experience as well as artist satisfaction.
Digital Bridge is an independently owned and operated website agency located in Fitzroy, Melbourne. Contact our team for advice on your ecommerce website.
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