In 2013 ACIL Tasman and Allen Consulting merged to form ACIL Allen Consulting: Australia’s largest independent economic, public policy and public affairs management consulting firm.
Background
The new company needed a website that incorporated its official branding and helped establish its online style. The large amount of information inherited from the two merging companies had to be presented in a clear and structured manner. This information then needed to be cross-referenced against all the content created specifically for the new company website.
The Approach
Digital Bridge worked closely with ACIL Allen Consulting to carefully review and plan the information architecture, particularly the way that articles were linked to consultants and categorised by topic.
The Result
The resulting ACIL Allen Consulting website accurately represents the firm’s vast areas of expertise, and its many sectors, people, projects and affiliates. The website is rich in detail and resources.
The webpage templates are highly responsive, making them compatible with all current desktop and mobile platforms while maintaining elegant degradation and retaining functionality for obsolete browsers.
A powerful content management system has been built into the site which allows ACIL Allen Consulting staff to make quick and user-friendly publishing of new content conforming with best-practice SEO principles.
Digital Bridge designs, develops and manages powerful websites and web-based applications for Australian businesses. We are based in Smith St Fitzroy, Melbourne.
