How many times should a keyword appear in a blog post or web page?

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Tips and Tricks

How many times should a keyword appear in a blog post or web page?

The key to writing SEO-friendly website copy is using keywords in a natural way. Beyond that, there are a few general guidelines SEO experts use to ensure their online content incorporates…

Tips and Tricks

Best backlink techniques to improve your SEO

What are backlinks? Backlinks are links created when websites link to your site. They’re vital for SEO and also help generate website traffic. If you missed our blog which…

Tips and Tricks

What are backlinks and how can they help with SEO?

Backlinks are created when one website links to another website. You might also hear backlinks referred to as ‘inbound links’ or ‘incoming links’. The process…

Tools of the Trade

What’s The Difference Between Google Analytics and Google Tag Manager?

Some of our clients have asked us to explain the differences between Google Analytics and Google Tag Manager. At Digital Bridge, we use both of these tools when helping our clients…

Tools of the Trade

What is Google Tag Manager and Do I Need it?

What are tags? Tags are little bits of code that allow businesses to measure website traffic and the behaviour of their visitors. Tags are important to properly track analytics,…

Tips and Tricks

What is an SSL Certificate? Does My Website Need One?

Why your website is “not secure” In mid 2018, Google made changes with their safety protocol. For some, this means their website visitors are now being greeted with a…