Tips and Tricks
Five web design trends of 2021
During 2020 and 2021, we have spent a lot more time online. It’s no wonder that the amount of time we’ve spent using the internet has led to some very strong trends within…
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Tips and Tricks
How renovating or rebuilding your website is like renovating a house
You may have already read our blog about how creating a website from scratch is like building a house, but if you already have a website, you might be wondering about renovating or…
Tips and Tricks
How Building a Website is Like Building a House
If you’re building a website from scratch, it’s helpful to understand what the process is like. Once you meet with a web design agency and work through the discovery process,…
Tips and Tricks
Why you should plan your website content first
Creating a roadmap for your website When you’re starting out on a new website project, you might already know the basics you need to include: a home page, an about page, a…
Tips and Tricks
The Homogenisation of Websites
Back in the early 2000s, websites were certainly something else. You might remember the glory days of MySpace and an era before online shopping really made much sense. There were limitations…
Tips and Tricks
How to include videos on your site (and how it helps SEO)
Communicating what your business can do through videos Videos can be an important part of your online marketing strategy. A good video can keep visitors on your website longer and…
Tips and Tricks
What to look for when hiring someone for SEO
What kind of SEO work do consultants or businesses do? Ultimately, SEO consultants or businesses (sometimes just called ‘SEOs’) are tasked with helping clients gain search…
Tips and Tricks
What website and social media metrics you should be focusing on
What can analytics do for you? At their very core, analytics exist to provide insight as to what marketing efforts are working and which just aren’t cutting it. Understanding…
Tips and Tricks
Why you need to use social media for your business
Why you need to use social media Even if you don’t like using social media or see the point of it, you need to have an active social media presence for your business. Social…
Tips and Tricks
Why you should (or shouldn't) have a podcast
Why you should (or shouldn’t) have a podcast The popularity of podcasts is steadily increasing. Between 2015 and 2019, the industry grew by 70 percent in Australia. Podcasts…
Tips and Tricks
The impact of COVID-19 on conducting business online
So, what’s really changed? With COVID-19 changing how we live, no area of life has been spared. Some businesses have been thriving with doubling or even tripling of sales.…
Tips and Tricks
Business tips for the holidays
Christmas and the New Year are right around the corner. As offices shut for the next few weeks, it’s a good time to consider what you can do to set your business up for success…