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Switching from Universal Analytics to GA4

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Switching from Universal Analytics to GA4

If you have been using Google Analytics for some time, you’ve likely been using Universal Analytics. Most Google Analytics accounts set up before October …

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How to archive emails from your server

What to do when your Gmail free storage email runs out Your emails aren’t meant to stay in your inbox forever. Keeping all of your emails in your inbox can make it harder for…

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Difference between ethical and unethical web design

What are design ethics and why are they important? Design ethics refer to the moral and ethical practices involved in designing websites. If you’ve read our recent blog…

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What are dark patterns in web design?

Why are dark patterns used? A dark pattern design is a type of user interface created with the sole intention of tricking website visitors. If you remember pop-ups in the early days…

Tips and Tricks

How JavaScript become the web’s most popular programming language

JavaScript will turn 25 in May 2020 and is one of the most popular and enduring languages today. It was written in just 10 days in 1995 by Brendan Eich of Netscape Communications. Used…

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What is Two-Factor Authentication? How Does it Protect My Information?

What does two-factor authentication do? Even if you’re not really sure what two-factor authentication is, you’ve probably used it before. It’s becoming a popular…

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My website got hacked. Now what?

How to know if your website has been hacked If your website is hacked, you might have received a notification that your site has been hacked or is compromised. If you received…

Tips and Tricks

What is HTTP/2?

What’s the difference between HTTP/2 and HTTP/1.1? HTTP/2 is the newer protocol for transporting data. HTTP/2’s predecessor is HTTP/1.1. The main difference between HTTP/2…

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Structured data explained

A bit about structured data Structured data refers to data that has been organised, or ‘structured’. The purpose of structured data is to make it easier for search engines…

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How to use Google AdWords for your business

What is Google AdWords? Google AdWords is an advertising platform that works on a pay-per-click basis. In order to purchase an ad for your business, you place a bid to have your…

Data Privacy: Managing Your Customers’ Data Online, Understanding Your Obligations, Laws and Regulations

What is the General Data Protection Regulation (GDPR) and how does it apply to my business? Have you ever visited a website recently and seen a pop-up asking you to allow cookies?…

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How to Claim and Optimise your Google Business Listing

When you think about your online presence, you probably think about your social media pages and your website. But one often overlooked, incredibly useful, and free tool you should be…

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Image Optimisation Tips for Your Website

Wondering why your website is still a bit slow? If you’ve read our blog post on how to speed up your website, you already know that if you don’t optimise your images,…

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5 ways to make your website load faster

Having a slow website can seriously impact your SEO rankings. Plus, most people will leave your site if a page takes more than a few seconds to load. Keeping both of these factors in…

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How Does Website Speed Affect SEO?

Even if website speed didn’t affect SEO, it would still be important to your customers because it plays a key role in user experience. Website visitors expect easy navigation,…

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How To Optimise Your Website for Voice Search

Why your website should be optimised for voice search According to PWC, the majority of individuals would rather use a voice assistant rather than actually type on a screen. As technology…

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